Our Story
Since 2006, our family-owned boutique optometry practice has been at the heart of Balmain, blending expert eye care with a curated selection of eyewear. Unlike chain stores, we take the time to understand your unique needs and style, offering one-to-one personalised care as part of everything we do.
For over 20 years, we’ve built lasting relationships with the people we serve, who trust us to care for their eyes as if they were our own. For us, it’s simple: eye care is about people, not just prescriptions.
Since 2006, our family-owned boutique optometry practice has been at the heart of Balmain, blending expert eye care with a curated selection of eyewear. Unlike chain stores, we take the time to understand your unique needs and style, offering one-to-one personalised care as part of everything we do.
For over 20 years, we’ve built lasting relationships with the people we serve, who trust us to care for their eyes as if they were our own. For us, it’s simple: eye care is about people, not just prescriptions.
Our Team

Co-Founder | Optical Dispenser
The heart of VeyeP, Emma blends her 25+ years of expertise in the industry with a keen eye for style. Just don’t get her started on Balmain traffic.

Optometrist
Professional and approachable, Yasmina brings trusted expertise to every appointment. Outside the practice (and occasionally inside), she’s learning Italian, so feel free to test her progress when you visit.

Customer Care Specialist
Winnie has been with VeyeP since 2012. With over a decade of optical experience, he’s known for his warmth, stories, and local charm – and for making every visit feel like catching up with an old friend.

Co-Founder | Optical Dispenser
Co-founder of VeyeP, Arnaud brings years of optical expertise and a craftsman’s attention to detail. These days you might just see him pop back in to grab another pair of glasses to replace the ones he’s misplaced (again).
Our Team

Co-Founder | Optical Dispenser
The heart of VeyeP, Emma pairs 25+ years of optical experience with an intuitive sense of style. She’s passionate about helping every client find frames that feel as good as they look, just don’t get her started on Balmain traffic.
Optometrist
Professional and approachable, Yasmina brings trusted expertise to every appointment. Outside the practice (and occasionally inside), she’s learning Italian, so feel free to test her progress when you visit.


Customer Care Specialist
Winnie has been with VeyeP since 2012. With over a decade of optical experience, he’s known for his warmth, stories, and local charm – and for making every visit feel like catching up with an old friend.
Co-Founder | Optical Dispenser
Co-founder of VeyeP and lifelong eyewear enthusiast, Arnaud brings a craftsman’s precision and a genuine passion for great design. These days, you’ll often spot him dropping by to replace yet another pair of misplaced glasses.

Curated Eyewear
Our boutique collection is handpicked to defy the ordinary, with designs that let you express your individuality. Whether you’re drawn to whimsical, glamorous, distinctive styles, or prefer something timeless and understated, we’ll help you find the perfect match.
Personalised Care
We pride ourselves on offering genuine one-to-one attention. Every visit is unrushed and tailored to you. We value the relationships we build with our customers, while always making newcomers feel equally welcome and cared for.
Trusted Expertise
With over 20 years of experience in both optometry and optical dispensing, our team combines technical knowledge with a boutique approach. From eye exams to frame fittings, you can trust us for advice and service that put your needs first.
